top of page
Issue
Related Article
Definition
Reps fail to clarify the prospect's decision timeline, leading to confusion and missed opportunities to close deals.
Failure to maintain consistent communication with prospects leads to lost momentum and decreased trust.
Impact
Sales cycle drags on, forecasting becomes inaccurate, and increased risk of the prospect losing interest or finding alternative solutions.
Prospects feel neglected, the buying cycle stalls and there is an increased risk of competitor intervention.
Focus solely on product features and benefits, neglecting to build genuine relationships with key decision-makers.
Low trust and engagement, difficulty getting buy-in from key stakeholders, and increased competition for the prospect's budget.
It's Simple,
We Grow Revenue
bottom of page