top of page
The Rinna Group - Target / Engage / Qualify / Pursue / Close

TEQPC© vs. Other Traditional Sales Methodologies

The TEQPC methodology (Target - Engage - Qualify - Pursue - Close) stands out for its simplicity. Ideally suited for SMB startups, SaaS, and Tech companies.

Below is a comparison of how the TEQPC approach compares to traditional sales-focused methodologies:

Methodology
Focus
Strength
Limitations
Fit for Startups/SMBs
Supports Resource Constrained Startups/SMBs?
TEQPC ©
Streamlined process: Target, Engage, Qualify, Pursue, Close
Easy to adopt, tailored for startups and SMBs
May lack depth for highly complex enterprise sales
Simple, resource-friendly, and tailored for SMBs/startups
Yes
SPIN Selling
Uncovering needs through questions
Effective for consultative selling
Time-consuming for shorter sales cycles
Works well for resource-friendly environments
Partially
MEDDIC
Qualification framework for enterprise sales
Improves deal qualification in large sales
Requires detailed information from prospects
Time-intensive; not ideal for resource-constrained teams
No
Challenger Sale
Teaching, tailoring, and controlling the conversation
Helps differentiate in competitive markets
May feel too aggressive for some buyers
Complex qualification process; requires significant effort
No
Solution Selling
Providing solutions to identified problems
Aligns well with customer pain points
Less effective if buyers already know their needs
Aggressive approach may not align with SMB sales culture
No
Sandler Selling System
Trust-building through questioning and qualification
Reduces time spent on unqualified leads
Requires rigorous training and discipline
Works well for smaller, consultative sales teams
Partially
Value Selling Framework
Emphasizing ROI and measurable outcomes
Resonates with ROI-driven buyers
Challenging to implement without clear metrics
Focus on ROI aligns with SMBs but needs clear metrics
Partially
BANT
Quick lead qualification based on buying criteria
Simple and fast for early sales stages
Too basic for complex sales processes
Quick and easy for early-stage lead qualification
Yes
SNAP Selling
Simplifying sales for busy decision-makers
Addresses time constraints of prospects
Less suitable for longer consultative sales
Ideal for SMBs selling to busy decision-makers
Yes
NEAT Selling
A modern approach to lead qualification
Focuses on economic impact and urgency
Requires close collaboration with decision-makers
Modern, flexible qualification process for SMBs
Yes
Consultative Selling
Acting as a trusted advisor
Builds long-term relationships and trust
Takes longer to close deals
Builds trust but may take too long for fast-moving SMBs
Partially
bottom of page